Tuesday, October 14, 2014

Keeping Up With Google My Business

What To Know:
Google recently changed their algorithm and one of the major areas that it effected was in the Google map listings.  This area, which is now called Google My Business, has gone through a lot of changes over the years.  The screen shot below is an example of these listings. With Google's newest update, it has pushed these listings down the result page.  It is vitally important to update and manage this listing to ensure that it will show in the search results.Below are some simple steps to follow:
  • Make sure it is formatted properly. I found with a client, that use to be on top of his listing, that Google had cleared out all of his info. Be sure to proactively search yourself.  If you are not actively managing it, Google can clear it out and reset it.
  • Review ALL of your local listings.  Be sure to look at your listings on Yelp, Yahoo, Bing and other areas to ensure that they are all correctly updated.
  • Set up your service map.  This is going tell Google, and your potential clients, where you are willing to go to meet or conduct business.
BIG TAKE AWAY - Check your listing at least once a month.  If you need help, call a professional or if you can't find one, email me.